polaoffice+ Concept Poster 1
polaoffice+ Concept Poster 2
I was tasked with concepting two poster remakes for any product I encountered in my daily life. Coincidentally, I had to visit the dentist around that time, where a poster advertising a teeth-whitening product caught my attention. Therefore, I decided to recreate the poster and transform it into something more fun, creative, and visually engaging.
For my first concept, I settled on the tagline “A Whitener Out of This World”. In order to further emphasize the message, it inspired me to turn the whitener itself into a rocket. My main priority with this poster though, was to make everything as clear and discernible as possible. I wanted to create a detailed composition that wasn’t busy, while still being visually striking enough to catch people’s attention.
For my second concept, I went with something more streamlined, simple, and straightforward. I decided to focus on the result of the product, which is particularly important from a business perspective. Therefore, I highlighting the clean, white teeth of two people in an environment with a blue filter. The tagline “The World’s Fastest Bleach” uses a silver-like style to represent cleanliness and the shiny appearance of someone’s teeth. I also had to include all the other necessary elements, such as the product itself and other important information.
I’m really proud of how these two posters turned out, especially the second one, since it looks very professional. I also enjoyed exploring two different approaches to advertising the same product. One that is more creative and attention-grabbing, and another that is more straightforward and focused on the product’s results. Hopefully, I can continue creating posters that balance creativity and professionalism in a similar way.